The world’s most popular social networking site has recently integrated the Send Dialog button in its user interface which allows users to share private content. Thus Facebook users can share website links with the persons of their choice via email, Group posts and private Facebook messages.
“We’re thrilled with the early adoption of the Send button and hope the Send Dialog further enables developers to build social experiences that are optimized for their specific products and industries. The Send button lets them share with specific people and groups. In the first thirty days after its launch, over 100,000 websites have added the Send button,” revealed Facebook’s Ravi Grover.
How the Send Dialog Button Works
The new Send Dialog button allows developers to deeper integrate messages in the website or app core flow. They will also have the chance to develop apps that are customized for specific groups and their need for microsharing.
The feature resembles the Feed Dialog, but gives people the ability to share a link as a private Facebook message, email or Group post. The Send Dialog is better than the Send button for deep integrations because it enables developers to build sending messages into the core flow of their website or app.
Better Privacy when Sharing Information on Facebook
Because of its private character, the Send Dialog option is very useful for people who work with confidential information in e-commerce or event planning activities. Several sites have already adopted the option. For example Gogobot, Keepsy, Jetsetter, Airbnb, SniqueAway or Viagogo allow their visitors to share information with their friends related to product details.
Unlike other Facebook messaging services where special user permission is required for the messages to be transmitted, the new dialog option does not require such permissions. The Send Dialog option has showed that no matter how fashionable social networking is, people still feel the need to have a small circle of friends with whom to share important information. The proof is that 100,000 websites integrated this option in the first month after its release.
Facebook has explained that “the Send Dialog is appropriate when a person might otherwise send a personal email” and advised users not to share status information or send invitations via the Send Dialog button.
Keepsy is one of the sites that have integrated the Send Dialog button in their interface so as to allow users to share photo books. The Send Dialog box adds as recipients all the persons who have been tagged in the photos. Thus users can let the tagged persons know that a photo book with them has been created, while other persons who do not appear in the photos are not informed about the existence of the photo book.
Judging by the success of the Send and Send Dialog buttons, it seems that microsharing apps are indeed the next revolution in social networking. You can learn more about the Send Dialog on the Facebook Developer page.